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Innovation Opportunities In Functional Beverages

Consumers have evolved their approach to achieving health and wellness goals by turning to functional foods and beverages that can deliver specific health benefits. In fact, 55% of consumers think that food or drinks can have the same or better health benefits as prescription medications.[1] Specifically,consumers are seeking immune health benefits from their functional beverages. Continue reading…

Emergen-C Immune+® with Wellmune®

In 2014, Alacer Corp. introduced four new flavors of its super-charged Emergen-C Immune+® dietary supplement, which provides immune support with key nutrients and a unique proprietary complex that features Wellmune®. As a key ingredient in the supplement’s proprietary complex, the Wellmune brand is featured on packages of the two new fizzy drink mixes (Super Orange Continue reading…

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