A scientific review of the role of beta glucans in immune health has highlighted their benefits for groups of healthy populations that have increased risk of respiratory infections. There is growing evidence that supplementing with beta glucans from yeast and fungi can support the body’s natural defenses. The review, published in the Molecular Nutrition & Continue reading…
Perspectives, tendances, actualités et recherche.
Notre volonté d’aider les gens à se sentir bien et à le rester nous incite à vous faire part des actualités de Wellmune®, des dernières tendances du marché et de l’industrie, de la recherche et des informations en matière de santé immunitaire.
Things You Can Do to Support Your Immune Health
Immune health is on our minds right now. Constantly. Whether you’re on the forefront of the Coronavirus (COVID-19) pandemic as a healthcare provider, or among the millions quarantined or told to maintain social distance, protecting our immune health is an urgent need. While top-of-mind concerns include contracting the virus, there’s also an undercurrent of anxiety Continue reading…
What is a Yeast Beta Glucan? And How Does it Support Immunity?
When you’re considering ways to support your immune health, the options on the market are vast. From echinacea to zinc, the choices can be overwhelming—and often reflective of the latest trending health news. One trend—oat- and mushroom-derived beta glucans—has been associated with a myriad of health benefits, including lowering cholesterol and improving heart health—and in Continue reading…
How Can Yeast Beta Glucans Help Improve General Immune Health?
Today, there is substantial global concern over public health due to foreign challenges such as viruses. While a healthy immune system is our best defense against illness, it is also the foundation of overall wellness. In addition to traditional methods of maintaining immune health, like washing hands frequently, getting enough sleep and eating a healthy Continue reading…
Research Shows Growth Opportunities in Immune Health Market
For manufacturers and brands, the immune health market is rich with opportunities for innovation. Products, especially those with multiple healthful benefits, that speak to consumers’ almost universal desire to maintain their health are important for both manufacturers and for the consumer. With health being a priority, consumers are looking for products that can actively improve Continue reading…
Overlooked Opportunity: Sports Nutrition for Women
If you’re a health and fitness-minded woman, whether or not you’re a serious athlete, nutrition is never far from mind. A myriad of diets and lifestyles are available, seemingly targeted at women striving to balance what they eat with the calorie burn of their workout. But in the quest to eat ‘right’ to ensure performance, Continue reading…
An Under-Served Market: Sports Nutrition for Healthy Aging
It’s well-known that lifestyle choices like following an anti-aging diet, maintaining a healthy weight, exercising regularly and minimizing stress are helping to extend life expectancy.[1] As health and longevity continue to improve, more older adults are taking an active role in maintaining fitness. These ‘active lifestylers’ range from casual gym-goers to participants in competitive events Continue reading…
[Infographic] The Evolving Sports Nutrition Market
The global sports nutrition market is growing. In 2019, it was worth $17 billion, and is forecast to reach $21 billion by 2023 . Growth is fueled by a widening customer base that now includes not only professional athletes and bodybuilders, but also women, older adults, casual gym-goers, and weekend warriors. Add in bicyclists and Continue reading…
Five Sports Nutrition Trends
Sports nutrition was once a niche category – the exclusive domain of elite athletes and bodybuilders. Not anymore. Today’s sports nutrition trends show a consumer is more likely to be a casual gym-goer downing an isotonic beverage after a brief weekly work-out. This mainstreaming process has driven phenomenal growth in the category. Between 2004 and Continue reading…
6 Insights into the Children’s Beverage Market
According to research, children are underserved by beverage markets. How can manufacturers close this “innovation gap” in the children’s beverage market? Here are six insights into the market including ideas on how to reach this growing consumer base. 1. The global beverage market is booming and kids are becoming a focus. The global beverage Continue reading…
Top Trends For Healthy Kids Beverages
With more parents invested in their children’s diet, functional ingredients are quickly becoming a go-to source for healthy kids beverages. Why? Healthy kids beverages that offer added benefits can be a easy and accessible format for on-the-go families. The challenge? Healthy beverages can be hard to find, as many are loaded with “no-no” ingredients like Continue reading…
The Beverage Innovation Age Gap – How Functional Ingredients Can Close It
The global beverage market is booming. It currently has an estimated value of nearly $850 billion, with the market expected to grow by 12% and predicted to surpass $1 trillion in value by 2022. And with a large market comes opportunity for beverage innovation. The category includes carbonated soft drinks, functional beverages, sports drinks, fruit beverages Continue reading…